BARNES & NOBLE


Pitch-winning work for the last big book retailer left standing. To differentiate them from online competition, we focused on their friendly knowledgable booksellers. B&N experienced their first positive sales in years, and instead of going bankrupt were aqcuired by a hedge fund (hooray?)

– HOLIDAY TV & CINEMA –


Harry Potter is huge for B&N, so we ran this in theaters for the premier of the new Fantastic Beasts.


JK Rowling herself found this one “charming!” 




( For the Game of Thrones fans out there )


– SUMMER TV –






– SUMMER PREROLL –



3 retargeted ads featuring a bookseller who can’t fit his passion for young adult lit into 6 seconds.


Mmmm that new book smell. 



Cargo Collective 2017 — Frogtown, Los Angeles