ADP / BREAKING BARRIERS


ADP’s mission is to design a better world of work. To communicate that, we told them they should let people smash what’s wrong with the current world of work. Convincing a risk-averse client to hand consumers a crowbar wasn’t easy. But the activation paid off, making a relatively unknown HR company one of the most talked about brands at SXSW.

















Cargo Collective 2017 — Frogtown, Los Angeles